Festival of Homiletics
Logo
Event Collateral
Advertising
Pre-event Material
Digital Artwork
I worked with the Festival planning team to re-brand a well-established, national preaching event. The event used this style for several years on all Festival-related material.
The materials for the events were very text-heavy as the speaker names were the primary selling point. It was important to balance the number of names with highlighting important information such as annual theme, location (the event was scheduled in a different city each year), date and registration links. The watercolor image was used to add texture (literally as it was an image of artwork on a textured canvas) and color while connecting to the parent organization’s brand identity colors and fonts.
Logo
Save the Date Postcard Front
Save the Date Postcard Back
Program Cover
On-site poster
Digital Ad
Digital Marquee
Jenni redesigned the entire portfolio of communications materials for the Festival of Homiletics including marketing materials for direct mail, print, email and web ads, all signage for the event and the event program. She successfully created a contemporary, cohesive new look for the Festival that was eye-catching, attractive and consistent with our vision for this nationally known preaching event.
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