I’ve been friends with Jill and Gretchen for many years. In 2013, I worked with them to create beautiful, personalized, low-cost wedding invitations, cards and programs. So it was truly an honor when they reached out to me to work on their next project: an adoption profile. This is an important piece in the adoption process. The profile is placed in The Book that birth mothers look through and shared with friends, family and any searching birth parents by the prospective parents. Once we finalized the profile, Gretchen and Jill were ready to create a simple website. The goal: Give them a shareable online presence introducing the world to their family, offering contact links and sharing the profile. The Rodes also wanted a simple place to share their lives with a blog.